For three years, Alabama’s Free the Hops has been working to change bad beer laws. Who’s Free the Hops? From their website:
Free The Hops | Alabamians For Specialty Beer is a grassroots, citizen-driven movement solely committed to lifting the 6% alcohol by volume and 1 pint container limits for beer brewed or sold in Alabama.
We are an Alabama incorporated nonprofit—comprised of volunteers who, like you, enjoy the world’s wide selection of beer styles. We are a diverse group composed of writers, architects, IT professionals, and many others.
It’s been a long, hard road, and guess who’s standing in the way? A guy by the name of Pat Lynch, the vice president at Birmingham Budweiser, an Alabama Anheiser-Busch distributor. His undermining efforts must stop. Our brothers and sisters in Alabama need our help.
Free the Hops has launched a boycott of Anheiser-Busch products. Further, we can whip out our dialing fingers and call Pat. In a firm, but respectful manner, call Pat Lynch and implore him to throw his support behind the Free the Hops campaign. Ask him to make his stance public with a press release. Ask him to help, not hinder, the world of beer.
This guy puzzles me. This ain’t rock ‘n roll, where even bad publicity is good publicity. This is business, and he’s hurting his. And all of beer. I hope his bosses are paying attention. I hope you’ll take a few minutes today to help get his attention.
Here’s his phone number: (205) 945- 4893.
What, you can’t call? Here’s an email address: email@example.com
Rather call A-B corporate? 1 (800) 342 5283
Remember, be respectful, but firm. We don’t want our zealotry to backfire and harm Free the Hops or Alabama in any way.
I finally got my phone call made this morning, and I feel better already. Of course, he was out of the office, so I left a message. He should be calling back any time now. Just in case, I sent him an email. I’ll let you know what he says when I hear back from him.
Having been involved in North Carolina’s Pop the Cap campaign, and having seen the results of the lifting of the alcohol limit, I know how hard this is for the volunteers involved, but I also know how big the payoff is.
Let’s give ’em a hand.